Dr. Becky is an National Health and Medical Research Council (NHMRC) research fellow with the Prevention Research Collaboration at the School of Public Health, University of Sydney. Her primary research interests include tobacco control, obesity prevention, and how online and social media influence public health. She is an established authority on the potential of the Internet to circumvent tobacco advertising bans and has pioneered research methods in tracking and analysing online social media content. She has prepared technical reports for the World Health Organisation outlining how to monitor and regulate tobacco industry advertising and interference in tobacco control policy. Prior to pursuing her research interests in Australia, Becky worked for both government and not for profit organisations in Canada and New Zealand. She now lives by the ocean in Auckland, New Zealand.